Level
Entry-level
Prerequisites
None
Course Duration
3 months
Udacity current price ( USD)
1017
Career Focus
This program is focused on analytics for Marketing professionals. It includes curriculum focused on standard business analytics and how to apply this to marketing roles. It also includes curriculum on the Google Analytics tool.
Target Audience
This Nanodegree program offers an ideal path for students new to marketing and data analysis. Data is a transformational force in every marketing team and business. Analysis of data has become a mandatory skill to have in order to provide value in any organization. This Nanodegree program offers an introduction to the world of data. By learning foundational marketing and analytics tools, you will be ready to advance in a career in marketing analytics.
General Curriculum)
In this program, you’ll learn foundational data skills, gain an in-depth understanding of Google Analytics and marketing analytics. You’ll learn to analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau.
Skill Covered
N/A
Tools
What They Use/Learn: Excel, data dashboards with Tableau (no coding required), Google Analytics
Projects
• Interpret a Data Visualization
• Analyze Survey Data
• Storytelling with Data
• Build Data Dashboards
• Advanced Displays, Segments, and Views in Google Analytics
• Navigating, Reports, & Dashboards in Google Analytics
• Crafting an Analytic Brief
• Create a Campaign Report
Syllabus
Resources (blog posts, other)
Course Features
- Lectures 0
- Quizzes 0
- Duration 3 months
- Skill level All levels
- Students 0
- Assessments Yes